Features built for control
Discover the practical capabilities of Split MCP: explicit spend approvals, safe campaign staging, tenant isolation, and seamless media library integration.
Control & Approvals
Strict operational boundaries for performance marketers who cannot afford accidental spend.
- Approval-Before-Spend — Budget increases, bid adjustments, active-ad creation, and schedule extensions pause for your explicit human approval.
- Safe Campaign Staging — Claude can construct full campaign hierarchies, ad sets, and ads within Meta, all deployed in a paused state for final validation.
- Activity & Audit Visibility — Visibility of actions, resources, outcomes/status, and approvals inside your tenant.
Secure Infrastructure
Isolation ensures your advertising data strictly remains within your defined boundaries.
- Selected Meta Accounts — Choose exactly which ad accounts in Meta Business Manager are accessible; the AI cannot operate outside those selections.
- Tenant Isolation — Ad account data and OAuth tokens are bound to your tenant and never exposed to the LLM context window.
- Quota Reliability — Only successful MCP executions consume your allowance; failed validations cost you nothing.
Campaign Management
Give AI the structured tooling it needs to make intelligent marketing decisions.
- Meta Media — View images and videos through Split MCP so Claude can attach those exact media assets to new ad variations.
- Immediate Insight Reads — Non-destructive reads such as campaign ROAS and ad set metrics process without approval gates.
- End-to-End Orchestration — Manage the lifecycle from audience insights to creative assignment with server-side safety checks.
Experience the feature set
Start with a single ad account on the Free plan and see how Split MCP manages permissions, validates requests, and routes supported Meta operations.